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Strategy with RS

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How Rolls-Royce, IMAX & Bose Design Their Customer Experiences | Konversations With Prof. Rajesh S.
Strategy with RS

How Rolls-Royce, IMAX & Bose Design Their Customer Experiences | Konversations With Prof. Rajesh S.

18 Oct 2020 · 2 min read

On popular demand from our community, we are coming up with Konversations With Prof. Rajesh S . on How Rolls-Royce, IMAX & Bose Design Their Customer Experiences . Set a reminder and make sure to…

InsideIIM

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Is Sexism Dead? - Strategy With RS
Strategy with RS

Is Sexism Dead? - Strategy With RS

23 Aug 2018 · 2 min read

Jack & Jones recently released an advertisement that showed Ranveer Singh carrying a miniskirt-clad girl on his shoulder with a tag line - ‘Don’t hold back. Take your work home.’ This advertiseme…

InsideIIM

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Inside The Mind Of Captain Cool - Strategy With RS
Strategy with RS

Inside The Mind Of Captain Cool - Strategy With RS

23 Aug 2018 · 2 min read

MS Dhoni record suggests that he is a very successful captain. As he steps down as India’s ODI & T20 captain, I am reminded of a selection of his sayings that will gives us an insight into why he…

InsideIIM

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Times Now Strategy To Strangulate Republic TV? - Strategy With RS
Strategy with RS

Times Now Strategy To Strangulate Republic TV? - Strategy With RS

23 Aug 2018 · 2 min read

Did you notice that #TimesNetwork launched a new channel, #MirrorNow, earlier this year? Why did they launch this channel? To proactively, counter the impending threat posed by #Arnab’s News Channel!…

InsideIIM

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How To Get Customers To Own Your Brand? - Strategy With RS
Strategy with RS

How To Get Customers To Own Your Brand? - Strategy With RS

23 Aug 2018 · 3 min read

Do you still take all decisions relating to the long-term profitable growth of your brand? The answer probably is yes. After all, the brand belongs to your enterprise and it is your job to ensure tha…

InsideIIM

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How To Get Customers To Own Your Brand? - Strategy With RS
Strategy with RS

How To Get Customers To Own Your Brand? - Strategy With RS

23 Aug 2018 · 3 min read

Do you still take all decisions relating to the long-term profitable growth of your brand? The answer probably is yes. After all, the brand belongs to your enterprise and it is your job to ensure tha…

InsideIIM

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Lessons Ola Can Learn From Lyft To Fight Uber In India
Strategy with RS

Lessons Ola Can Learn From Lyft To Fight Uber In India

23 Aug 2018 · 3 min read

It seems that #Ola is losing ground to #Uber. What should Ola do to regain lost ground? For that, let me share with you the strategy followed by Lyft, a ride-hailing company based out of the USA whic…

InsideIIM

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Women & Men Reject Insensitive Brands - Strategy With RS
Strategy with RS

Women & Men Reject Insensitive Brands - Strategy With RS

23 Aug 2018 · 3 min read

Women view themselves is changing at a brisk pace. They are confident & desire to be their real self all the time. Regrettably, many brands are not keeping pace with this reality. Result: women a…

InsideIIM

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